Brand Identity
H2GO is a reusable water bottle company that brings its customers cold, safe drinking water while reducing plastic waste. H2GO is designed to be portable and ready for everyday use.
The goal of this design is to establish a brand identity for a business, design logos, and implement them into various touch points while being true to the brand’s identity. While designing H2GO, it was essential to link the brand with its customers and having H2GO become an integral part of their everyday lives, a lending hand ready to work with anyones routine always ready to be on the go.
process: initial sketches
Branding Guide
RBG: 245, 135, 98
CMYK: 0%, 58%, 63%, 0%
RBG: 175, 224, 233
CMYK: 29%, 0%, 7%, 0%
